The NBA, established as the premier basketball league worldwide, seems to be preparing for its next big step.
After the successful expansion into Africa with the creation of the BAL, the focus now shifts to the European market.
Revelations from Serbia
According to Serbian Meridian Sport, the NBA is planning the creation of a new European league that will serve as a direct competitor to the EuroLeague.
The aim is to involve the top European teams, which are currently competing in the EuroLeague.
Notable are the recent statements by Ergin Ataman after the game against Maccabi Tel Aviv, where he hinted at the possibility of Panathinaikos participating in the NBA, possibly through this new league.
The Business Dimension
Adam Silver and his associates recognize the enormous potential of the European market, both in terms of talent and economic prospects.
The implementation of such a plan would radically change the landscape of global basketball.
Although there is no official announcement yet, it is clear that the NBA is closely monitoring developments in the European market, impressed by the high level of competition in recent years.
The potential realization of this plan is expected to bring revolutionary changes to European basketball.